Full account health audits that grade your Google Ads setup across multiple dimensions.
| Script | Description | Author |
|---|---|---|
| account-grader.js | Comprehensive 10-category audit with A-F letter grades, weighted scoring, and automated email reports. Evaluates campaign organization, conversion tracking, keyword strategy, negative keywords, bidding, ad creative, quality score, audiences, landing pages, and competitive positioning. | John Williams ★ |
| account-grader-v2.js | Enhanced version with additional evaluation criteria | John Williams ★ |
- Copy
account-grader.jsinto Google Ads Scripts - Edit the
CONFIGobject:- Set your email address
- Adjust lookback days (default: 30)
- Configure scoring thresholds for your industry
- Authorize and Run
- Check your email for the full report
Each category is scored 0-100% with a letter grade:
- A (90-100%): Excellent — best practices followed
- B (80-89%): Good — minor improvements possible
- C (70-79%): Average — several areas need attention
- D (60-69%): Below Average — significant gaps
- F (0-59%): Failing — critical issues present
The overall account grade is a weighted average across all categories.